Pixels & Bits

Our process




4Loot allows users to win Facebook Credits by searching the internet and participating in other activities. 4Loot is heavily integrated into Facebook and is one of the few places online where users can earn Facebook Credits for free.

Users log in through Facebook Connect, allowing them to leave comments and add their Facebook friends. Some ways to win Facebook credits is by searching as you would any another search engine, take daily quizzes, invite Facebook friends, or promote 4Loot. By participating in these activities, the user wins 4Loot coins which they can then spend to get Facebook Credits.

On the project, Pixels & Bits used CSS3, HTML5, Compass, SASS, Facebook Connect, and unobtrusive Javascript. The site works great in all modern browsers and Internet Explorer 7 and up.


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HTML5, CSS3, jQuery, Rails, Compass, SASS


We’ve successfully launched products to millions of users on the web, television and mobile.


  • Strength for Caring

    Provides caregivers and families with a plethora of caregiving resources.
  • National Geographic Channel

    Supports the National Geographic programming schedule and lineup.
  • Titmouse

    A website for the Los Angeles based animation studio.
  • SharesPost

    Users can buy or sell private company shares.
  • 4Loot

    Win Facebook Credits by searching.

Open Source

  • GemTools (github)

    A lightweight tool to manage gems using a config file, similar to GemInstaller
  • Config Reader (github)

    Provides a way to manage environment specific configuration settings.
  • FCKEditor on Rails (github)

    A helper/controller to put FCKeditor on Rails using engines or appable plugins.
  • Hpricot Scrub (github)

    Strip and sanitize HTML with Hpricot and Hpricot Scrub.
  • Strappy (github)

    Bootstrap a Rails 2.3 app using a template, with your choice of authentication.

TV / Mobile

  • Active Video Networks

    Interactive television for entertainment giants like Showtime, CNN, HSN and more.
  • Yummylogs

    Log, rate and share your own personal favorite beers, wines, cheeses and liquors.


Neil Heinrich

email, website, github

Michael Moen

email, website, github